Video2GIF Blog
Guides to the GIF and MP4 formats, what happens when a video becomes a GIF, and how to pick the right format for each job.
What Is a GIF? The GIF Format Explained
What a GIF file is, how the GIF format stores animation, its 256-color limit, LZW compression, transparency and looping, and where GIFs work best.
What Is MP4? The MP4 Video Format Explained
What an MP4 file is, how the MP4 container holds H.264/HEVC video and AAC audio, why MP4 files are so small, and where MP4 works best.
How Video to GIF Conversion Works
A step-by-step look at how a video becomes an animated GIF: decoding, frame sampling, resizing, color quantization, palette mapping, LZW encoding – and the reverse, GIF to MP4.
GIF vs MP4: Which Should You Use?
GIF or MP4? Compare file size, quality, sound, transparency and compatibility, and see which format fits chat, email, docs, social media and websites.